Greenburn Clinical Services is a global Contract Research Organization (CRO) providing Clinical Research, Bioanalytical and Training Services to over 170 clients across the globe. The company wanted to digitize their workflow and speed up their turn-around-times.
Greenburn receives hundreds of new research cases from its customers over email, on a daily basis. The company has to process these cases and assign them to the right department (they had 14 of them). Since the incoming volumes were high, they used a manual data entry system to handle their case management. This team would go through each email, process the case and then assign it to the right department. Because it was a manual and repetitive task, the process was slow and error-prone.
Greenburn’s received hundreds of new test cases daily via email. A dedicated data-entry team processed each case and assigned them using spreadsheets. Since the volumes were too high, this part of the process became a chokepoint that slowed down turn-around-times. Process automation was the desperate need of the hour.
Since each team was using different apps, keeping everyone in sync was a difficult task. One part of the process was run on email, the next on spreadsheets and the final part on an internal app. Owing to this, coordination between teams consumed a lot of time. And mix-ups and mistakes were very common.
Internal coordination between researchers happened over email. Each user’s inbox was flooded with unread messages. Cluttered inboxes resulted in misses and mistakes. This reduced visibility greatly and made it hard to find information in long threads. Answering simple questions like “Who’s working on this case?” or “When is it due?” became incredibly hard, since users had to dig through their inbox to answer each question.
Greenburn had signed different types of Service Level Agreements (or SLAs) with each customer. This meant that they had to deliver results to different cases based on the kind of SLA that was signed. Since the organisation was handling anywhere between 600 and 900 cases at any given point of time, it was easy to forget about a case or miss a deadline. Managers needed a way to ensure the right people were taking the right actions at the right time.
Hubbler has helped automate a complicated, multi-level business process in 3 working days. Upon implementation, we registered an impressive jump in efficiency, transparency, and speed.
Greenburn was able to use Hubbler’s “drag and drop” interface to build an app and automate its entire workflow in record time, without writing a single line of code.
The app connected the workflow of all teams and users who were a part of the process. Each user’s actions were in sync with the next, and the teams worked together in perfect harmony.
They liked how they could customize the workflow, features, and rules according to their existing process and the realities of their organization.
Hubbler employed bots to scan the hundreds of test case emails that came in every day. A process that used to take hours now took just a few seconds. And the number of errors was reduced by 92.7%.
Bots scanned each email case and categorized them based on their content. The right cases were automatically assigned to the right team.
Each department leader could view all the cases assigned to him in one place. He could easily assign test cases to team members without having to send emails. Or reassign cases to other departments in seconds.
Hubbler created a single app for the entire process. It ran across teams so that everyone could now work on a single connected workflow.
Each team’s actions were in sync with the next. Each team had access to the most updated version of the process’s data.
Also, every action by every individual was noted on an activity log, which provided visibility on a test case and kept everyone in-sync.
Every case now had a clear owner and a status, boosting accountability. Managers could easily check on the status of each case using Hubbler, without having to ask around.
Hubbler gave Greenburn’s employees a huge boost in visibility - it also meant that teams had to spend less time on internal coordination over email.
Hubbler allowed managers to set up customized reminders, alerts, and auto-escalations.
Case owners would get reminders when due dates were approaching
Managers and team members would get alerts when someone missed a deadline
Cases would be auto-escalated to managers if they weren’t started on time or if they were forgotten. Managers could choose when and how auto-escalation flows were triggered.
"Hubbler has helped automate a complicated, multi-level business process in 3 working days. Upon implementation, we registered an impressive jump in efficiency, transparency, and speed.